Browsing All posts tagged under »marketing«

Get a face Or PLEASE not another fb-post!

December 28, 2011 by


Don’t worry this post is not going to comment on the likes that accompany your life and it’s not going to warn you about a boss who discovers your party habits. It’s also not going to try to prevent Facebook from entering the stock market or give you advice on how to acquire the stocks […]

When Words Work

December 18, 2011 by


Words work…when they evoke the image of a blood-tasting Nico in you (whatever that might be) or the burning desire to find out how Lucas dealt with the wild. Or one step further-when they actually give you the impulse to click on their post titles. In my previous post I suggested search engine marketing as […]

SCREAM or How marketing stirs it up!

December 12, 2011 by


A good idea is one thing. But how can you draw the attention on your product and actually earn revenues? Zalando, certainly one of the most famous startup examples from Berlin, literally SCREAMED at us and invaded our minds by aggressive TV-spots. For a change, let’s LOOK at what marketing expert Matt Heinz from […]